White-Label Website Hosting for Agencies: 6 Options Compared

Agencies host and white-label client websites in six main ways: a white-label site builder (Duda), managed WordPress hosting with agency plans (Kinsta, WP Engine, WPMU DEV), reseller or agency hosting with a branded control panel (InMotion, SiteGround, Hostinger), developer platforms (Vercel, Netlify, Cloudflare Pages), white-label static hosting with a client portal (Statpio Agency Pro), or your own server. WordPress and page-builder agencies are usually best served by the first three. Agencies that ship coded, static or AI-built sites pay much less per site on developer platforms or Statpio. Duda and Statpio are built to show clients their own site's stats under your brand, rather than a hosting control panel.

Disclosure: this guide is published by Statpio, one of the tools compared. We link every competitor fact to its official source. All prices were checked on each vendor's official page on 10 October 2026, in US dollars, excluding tax.

What are the main ways to host and white-label client websites?

Three questions decide the right option: what your client logs into, whose brand they see there, and who fixes things when something breaks.

Source: each vendor's official pages, linked in the sections below, as of October 2026.

Is Duda worth it for white-label client sites?

Duda is the platform most agencies benchmark against. As of October 2026, its White Label plan costs $199/month billed monthly or $149/month billed annually. It includes four sites, and each extra site is $17/month or $168/year. White-labelling is only available on the White Label and Custom plans.

On the White Label plan you can, in Duda's words, "customize the website builder with your logo, colors, and domain name" and "let clients manage websites, view stats, and more from a white label dashboard". Client permissions are set per site: content editing, full editing, publishing, eCommerce, developer mode, and scheduled stats emails sent weekly or monthly. Duda's pricing FAQ says client accounts are unlimited on every plan.

• Strengths: clients can edit their own pages without touching code, and Duda can send them scheduled stats emails. Statpio has neither.
• Trade-offs: the cost grows with every site (30 sites on monthly billing is $641/month), and it's a page builder, so hand-coded or AI-generated sites don't fit its workflow.

What do managed WordPress hosts offer agencies?

If your agency builds in WordPress, a managed host with an agency programme is the natural fit. Three worth comparing:

• Kinsta. Agency plans are Agency 20 ($340/month, or $284/month billed annually, 20 WordPress installs), Agency 40 ($450 or $375, 40 installs) and Agency 60 ($675 or $563, 60 installs). Smaller multi-site plans include WP 10 at $225/month ($188 billed annually). White-labelling covers the WordPress admin (a wp-config.php line removes Kinsta's cache menu and footer text); the agency page doesn't say the MyKinsta dashboard can be white-labelled. Users are unlimited, with role-based access.
• WP Engine. Essential plans start at $28/month billed annually, with extra sites at $20/month. Its standout agency feature is transferable sites: build and stage a site for free, then transfer it to the client's own account. The plans page doesn't mention white-labelling.
• WPMU DEV. The Hub Client is a white-label client portal that you brand with your logo, colours and copy. Clients can manage and pay for subscriptions and get support there. The Premium membership is $9.99/month for unlimited sites ($4.99/month for the first three months). Hosting is billed separately; its Unlimited Hosting runs "50+ WordPress sites on one server from $15/month", which is the Premium-member price (the regular price is $30/month).

WordPress hosting costs more per site, and plugin and theme updates are still someone's job, but clients get a CMS they already know.

Is reseller hosting with cPanel still a good option?

It is for WordPress or PHP sites and for clients who want email from the same provider. But not every reseller host uses cPanel any more, and most now hide their own branding from your clients:

• InMotion sells white-label cPanel/WHM reseller hosting, where each client gets their own cPanel account for website and email. Plans run from R-1000N (25 cPanel licences, $19.99/month, renewing at $35.99) to R-4000N (100 licences, renewing at $109.99), all with unlimited email accounts, free WHMCS billing software and managed server and security updates.
• SiteGround uses its own Site Tools panel, not cPanel. Its GoGeek reseller plan adds white-label Site Tools, "so your clients never see SiteGround branding", with unlimited websites and 100 GB of space. It costs $10.69/month prepaid for 12 months and renews at $44.99/month. The Cloud plan, from $100/month, adds granular access per user.
• Hostinger runs agency hosting from its hPanel. You can share access to specific sites with per-user permissions and "optionally enable unbranded dashboards". Agency Startup covers 100 websites with 10 mailboxes per website (free for the first year) for $29/month on a 24-month term, and renews at $49/month.

The catch is what the client sees: a hosting control panel for files, databases and mailboxes, not a simple view of their leads and traffic. Introductory prices also renew higher, so budget on the renewal price.

Can you use Vercel, Netlify or Cloudflare Pages for client sites?

Yes, and client seats are free on all three. (An earlier version of this article said they cost $20 to $40 per user. That was wrong.) As of October 2026:

• Vercel Pro costs $20/month, which includes one deploying seat and $20 of usage credit. Extra deploying seats are $20/month each; Viewer seats are free and unlimited, and viewers can see deployments and analytics and comment on previews. The free Hobby plan is "restricted to non-commercial personal use only", and "receiving payment to create, update, or host the site" counts as commercial use, so paid client work needs Pro. Password protection is a $20/month add-on per project.
• Netlify Pro costs $20/month with unlimited members and 3,000 credits. According to Netlify's credit docs, a production deploy uses 15 credits, bandwidth 20 credits per GB and web requests 2 credits per 10,000. Forms are "free and unlimited for all credit-based plans". On the Free plan, all your sites are paused once its 300 credits run out.
• Cloudflare Pages is free with 500 builds a month, 100 custom domains per project, a limit of 100 projects per account, and "an unlimited number of users". Cloudflare Web Analytics is free and uses no cookies.

What none of them offers is your brand: clients log into the vendor's developer dashboard. Vercel and Cloudflare also have no built-in form inbox (Netlify does). Pick one of these when a site needs server-side rendering, API routes or serverless functions, which Statpio can't run.

How does Statpio Agency Pro handle white-label hosting?

Statpio hosts static sites (HTML, CSS and JavaScript, including React or Vite builds and AI-generated sites) and wraps them in a client portal under your brand. The portal is only on Agency Pro, which costs $49/month or $399/year (see current plans). It includes:

• Sites and domains: 100 active projects and 100 custom domains with SSL. Each extra project is $3/month and each extra domain $0.50/month. Bandwidth is unmetered.
• White-label portal: your logo, brand colours, support email and your own portal domain, such as portal.youragency.com, with no Statpio URL. Invitation emails carry your brand too.
• Client seats: up to 50 client collaborator seats with scoped roles. You choose which modules each client sees (forms, leads, analytics, change requests and more). Whatever role you give them, deployments, rollbacks, domains and billing stay with you, the account owner.
• Change requests: clients submit them in the portal, and you get push notifications plus branded change-request emails.
• Forms: any standard HTML <form method="POST"> without an action attribute is captured, with a visible Cloudflare Turnstile widget and a hidden honeypot against spam, file uploads, 100,000 submissions a month and CSV lead export.
• Analytics: a lightweight (about 1.6 KB), cookieless, privacy-friendly first-party script that counts pageviews, referrers, countries, devices, UTM campaigns and real-time visitors. Your clients should still check whether their jurisdiction requires consent.
• Deploys: drag-and-drop a ZIP of the built site, push to GitHub, or use the Statpio Custom GPT or API. Instant rollback to any of the last 50 deployments.

How do you set up a branded client portal on Statpio?

1. Sign up for Agency Pro and open Agency Branding. Upload your logo, then set your brand colours, support email and portal domain.
2. Create a project for each client site, then upload a ZIP of the built site or connect its GitHub repository.
3. Add the client's domain to the project and create two CNAME records at their registrar: www → cname.onstatpio.com, and _acme-challenge.www → the validation value shown in the dashboard. SSL is issued once validation succeeds. Root domains are served via www, so forward the root to www.
4. In the project's Collaborators section, invite the client and choose what their role can see.

There's a fuller walkthrough in our guide to hosting client landing pages.

When is Statpio the wrong choice?

• The site needs a server. WordPress, PHP, server-side rendering, API routes and server actions don't run on Statpio. Next.js needs output: 'export', and Lovable apps created since 13 May 2026 need a server, so they can't be hosted as they are.
• Clients want to edit pages themselves. Statpio has no visual editor; clients send change requests instead. Choose Duda or WordPress.
• Clients want email hosting or email lead alerts. Statpio hosts websites, not mailboxes, and new-lead alerts are browser and mobile push notifications, not emails.
• You promise automated reports or per-branch previews. Statpio has neither. A staging copy that runs alongside the live site is a separate project.
• You need to hand ownership to the client. Statpio can't transfer a project to a client's account (see the offboarding section below).

If your clients never need to log in, Solo Pro ($9/month, 10 projects, custom domains) is cheaper, but it has no white-label portal or client seats. The Free Forever plan has no custom domains.

What about running your own server?

You can rent a VPS, for example a DigitalOcean droplet with 2 vCPUs and 4 GiB of RAM for $24/month, then install Coolify or CapRover, both free and open source. Their built-in proxies route each client domain and set up Let's Encrypt certificates automatically. The server bill doesn't grow with each site until you need a bigger server, but you own patching, backups, monitoring and uptime, and neither tool gives clients a portal.

How much does it cost to host 10, 30 or 100 client sites?

The table shows monthly hosting cost only, worked out from each vendor's published prices. Our assumptions:

• Each client site is a small brochure or landing-page site with about 20,000 requests and 1 GB of transfer a month and two production deploys.
• The agency has one person deploying. Extra Vercel deploying seats would add $20/month each, and we assume build usage fits in Vercel's $20 monthly credit.
• Monthly billing where it's offered. For hosts with introductory prices, we use the renewal price and give the lowest intro price in brackets; those intro prices often need a longer prepaid term, noted in the row.
• No staging copies. On Statpio, each staging copy uses a project slot.

Sources: Duda pricing, Kinsta agencies, InMotion reseller, SiteGround reseller, Hostinger agency, Vercel Flat Rate CDN, Netlify credits, Cloudflare Pages limits, and Statpio pricing, as of October 2026.

The rows aren't like for like: Duda and Kinsta include an editor or CMS, the reseller hosts include email, Vercel and Cloudflare need a separate forms tool, and Statpio's price includes the branded portal, forms and analytics but hosts static sites only.

What happens to the website if a client leaves?

Agree on this in your contract before launch, because every option handles it differently:

• WP Engine lets you transfer a site to the client's own account. On other WordPress and reseller hosts, a WordPress site moves to a new host as its files plus a database export.
• Duda: its pricing table lists a "Code export" feature without explaining what it covers, and neither the pricing nor the white-label page describes how a site moves to another host or a client's own account, so check with Duda before you promise a client anything.
• Statpio has no project ownership transfer. You hand over the built files or the GitHub repository, and the client redeploys them anywhere that serves static files and points their DNS there.
• Developer platforms: you hand over the Git repository, and Vercel documents how to transfer ownership of a team.

How should you package hosting into a client retainer?

Sell only what your tools actually do, and label anything you'll do by hand. This three-tier structure uses only features covered above:

Tier 1: Hosting and care

• Hosting on the client's own domain with SSL.
• A password-protected preview before launch. Password protection is on every Statpio plan, and on Vercel it's a $20/month add-on per project.
• Rollback if an update goes wrong (Agency Pro keeps the last 50 deployments).
• A set number of small edits each month, which you do.

Tier 2: Leads and reporting

• Forms with spam protection, with leads visible in the client's branded portal (Agency Pro) and CSV export on request.
• Client access to traffic analytics in the same portal.
• A monthly summary that you write from the analytics dashboard. Statpio doesn't send reports automatically; if clients expect scheduled stats emails, that's a Duda feature.

Tier 3: Growth partner

• Change requests through the portal, with an agreed number of hours a month.
• Campaign landing pages. Each separate site is a project, so beyond 100 projects each extra one costs $3/month.
• A waitlist signup widget for launches, with CSV export.
• A quarterly review of UTM campaigns and referrers with the client.

Don't promise zero downtime, unlimited previews, automated reports or automatic lead exports on Statpio's behalf. Price each tier on your time, because hosting is the small part of the bill. For example, if 20 clients paid you $99 a month (an illustration, not a benchmark), revenue would be $1,980 a month against $49 for Agency Pro, or $471 for Duda White Label ($199 + 16 × $17).

Which option should you pick?

• WordPress agencies: Kinsta or WP Engine for premium managed hosting (WP Engine if handing sites to clients matters), WPMU DEV for a white-label billing and support portal, or Hostinger Agency and SiteGround GoGeek if budget and client email come first.
• Page-builder agencies whose clients edit their own sites: Duda White Label, as long as the per-site cost fits your pricing.
• Agencies shipping static, hand-coded or AI-built sites (for example Bolt's Vite projects) whose clients mainly want leads and traffic: Statpio Agency Pro. Our guide to deploying AI-generated websites covers which builds work.
• Agencies building server-rendered apps: Vercel or Netlify Pro, with free viewer or member seats for clients.
• Lowest possible bill, clients never log in: Cloudflare Pages.
• Teams that already run servers: Coolify or CapRover on a VPS.

If you're in the third group, you can start on Agency Pro and set up the portal with one client before moving the rest, or compare all Statpio plans first.